What is the Plan?

It’s that time of year. The mad dash to the end. Maybe to make up for a lackluster performance year to date or to try and eek out a few more sales in the hopes of achieving that next award level.

The real focus should be whether or not you are on track with your plan.  Your business and operating plan, that is, and, is it in alignment with your “why”.  This is also an excellent time of year to start thinking about how you want next year to unfold.  The best way to do that is to start with your vision of what it would look like in its most successful form.  Too many Realtors approach the business planning component of their careers from a numbers point of view first and not the “why are we here” or “why do we do this” approach.

The numbers all take on a lot more meaning if you have a vision, an underlying “why”, and can be achieved on a regular basis notwithstanding what challenges are thrown your way.

The best way to go about this, if you are stuck, is to start with your life list. Put another way, your reasons for living. An excellent example of this is the famous “real-life Indiana Jones” John Goddard.  An excerpt from the book Chicken Soup for the Soul describes how his life list came about: “One rainy afternoon, an inspired 15-year old boy named John Goddard sat down at his kitchen table in Los Angeles and wrote three words at the top of a yellow pad, “My Life List.” Under that heading he wrote down 127 goals. These were not simple or easy goals. They included climbing the world’s major mountains, exploring from source to mouth the longest rivers of the world, piloting the world’s fastest aircraft, running a mile in five minutes and reading the entire Encyclopedia Britannica.”

To view his actual list go to the John Goddard website: http://www.johngoddard.info/life_list.htm and start with this process.  Break it down into four areas; To Have, To Be, To Do and To Give.

Next week we will move on to discussing your “Financial Goals” and how to best approach this.

Written by johnlusinkcoach

John Lusink, Regional Vice President, Canada Brokerage Operations/Broker, eXp Realty Of Canada, Inc.. A REALTOR® for over 30 years, Mr. Lusink has served in a variety of positions in both commercial and residential real estate from Business Owner to Broker and from Trainer/Coach to Marketing Manager. In addition to previously serving on TREB’s Professional Standards Committee, Mr. Lusink contributed to the Real Estate Council of Ontario’s Discipline and Appeals Committee for five years. Most recently, Mr. Lusink completed a second consecutive term as Chair of TREB’s Government Relations Committee and has been a Director for the Toronto Real Estate Board for the past six years. A Certified Commercial Investment Member for more than a decade, he is also a Certified Business Coach, a Seller Representative Specialist (SRS), Accredited Buyer Representative (ABR) designee and trainer, as well as a Council of Real Estate Broker Managers (CRB) designee and an FRI.

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